Paid ads account audit packages from Marcelo Ely combine a Meta and Google Ads performance review with a strategy roadmap built for coaches, course creators, and influencers. Every ad account audit starts with a short questionnaire covering goals, budget, and challenges, then works through a paid media audit checklist covering tracking, targeting, creative, landing pages, and reporting to uncover wasted spend and missed conversions.
Why Does Your Ad Account Need an Audit?
Wasted ad spend hides inside dashboards that look fine on the surface. A stalled Meta or Google account rarely fails because of one broken setting; the entire system — tracking, targeting, creative, and budget allocation — needs a structured review to find where money leaks out. Coaches and course creators lose enrollments and revenue every month an underperforming account goes unchecked.
What makes an audit worth the investment for coaches and course creators?
A paid ads consultation built on personalized strategy, rather than generic checklists, matches campaign structure to the specific growth goals of a coaching or course business. Every account gets treated as unique. A fitness coach’s funnel and a course creator’s launch sequence rarely respond to the same fixes.
Does cross-cultural experience matter in an ads audit?
Yes. Reviewing campaigns across U.S., UK, Latin American, and Portuguese-speaking markets requires fluency in more than one advertising culture. That multilingual, multicultural background shapes how a facebook ads audit or marceloely-audit interprets targeting data for a global client base.
What Happens During a Facebook and Google Ads Audit?
A meta ads audit examines account structure, targeting settings, and budget allocation before a single recommendation gets made. A google ads audit service applies the same scrutiny: key performance indicators, ad copy, keyword relevance, and bidding strategy all get pulled apart to find what’s underperforming. The goal isn’t a checklist exercise. It’s a Maximize Your Lead Generation With PPC Ads built to expose wasted spend, broken tracking, and the specific fixes that move results forward.
Cross-industry experience shapes how the review gets done. Work spanning fitness, spiritual coaching, nutrition, lash services, and filmmaking means patterns from one niche often reveal blind spots in another.
What results can an audit lead to?
Strategic changes informed by a detailed audit have produced measurable outcomes. A physician coach’s campaign reached a 4.21 return on investment, while a cooking coach’s meal-plan membership funnel hit 6.21. Numbers like these come from acting on audit findings, not just collecting them.
What should clients expect walking in?
Clients booking a paid ads consultation should expect a full account teardown, not a surface-level glance. Every ads audit package, including the marceloely-audit process, ends with clear, prioritized next steps.
How Do You Start With a Paid Ads Consultation?
A paid ads consultation, or ppc consultation, starts with a conversation, not a sales pitch. Marcelo Ely operates as an independent media buyer. Strategist, working directly with each client instead of routing accounts through a large agency team. That structure keeps the process personal from the first call.
What happens on the free consultation call?
A free consultation call opens the relationship before any bespoke campaign or ads audit package begins. The call covers current ad performance, budget realities, and business goals for coaches, course creators, and influencers alike.
From there, the path typically includes:
- Reviewing existing Google and Meta accounts, including a facebook ads audit where relevant
- Identifying budget-friendly campaign structures paired with proper audience targeting
- Setting a review cadence, since accounts benefit from checks roughly every three to six months depending on size
This groundwork, often called the marceloely-audit process, sets clear expectations for what to expect in an ads audit before deeper strategy work starts.
Conclusion
In closing, a paid ads account audit reveals far more than surface-level metrics—it uncovers the strategic gaps holding your campaigns back from their full potential. Whether you’re a coach scaling to ideal clients, an influencer expanding reach, or a course creator driving enrollments, a thorough audit positions your business for measurable growth. The difference between underperforming ads and high-ROI campaigns often comes down to precision strategy tailored to your unique goals. Ready to unlock what your advertising can deliver? A personalized consultation reveals exactly where your accounts stand and what’s possible next.
